MobileRoadie review

About MobileRoadie

It all started with highly respected artists and influential companies looking to mobilize their brands and create unique experiences on-the-go for their fans and customers.

And when you get talent and experience focused on one single problem — simplifying mobile app creation and marketing content — you get a phenomenal solution.

That solution is Mobile Roadie. Launched in 2009, the Mobile Roadie platform quickly skyrocketed to success and continues to serve a wide range of brands from Taylor Swift, Adele, the Red Hot Chili Peppers, the Dallas Mavericks, Universal Pictures, and the San Diego Zoo to Tupperware, the Aspen Ideas Festival, Harvard University, Wynn Las Vegas, and Hollywood Casino. To date, Mobile Roadie has been used to create more than 500 apps that have been downloaded by over 50 million users.

Recently acquired by Intellectsoft, an award-winning software services provider, new investments in global infrastructure, product innovation, and client services will ensure that Mobile Roadie is uniquely positioned to lead the mobile market segment and deliver forward-thinking solutions to global brands.

By the numbers

9 years in business

50 employees

+1000 apps built

+50 M downloads

Features

LOCATION AND CUSTOM MAPS

Location

Add locations along with addresses (or latitude/longitude), contact info, and images

List your locations in a simple list or as pins on a map

Choose whether to default to map view or list view

Set a custom background image

Custom interactive maps

Overlay an illustrated image on top of a true-GPS map, allowing a customized map experience with the benefits of navigation

Show locations of interest in the area via map pins

Link maps pins to a detail view containing info, directions and additional links

VIDEO AND AUDIO

Watch

Upload promotional videos and offer music, games, podcasts, and books for listening.

WatchAdd videos via URL, YouKu, Brightcove, or RSS feed

Import videos from YouTube or Vimeo

Show videos along with detail or play full-screen

iOS users viewing videos can AirPlay to an Apple TV

Listen

Import your audio tracks from iTunes, a podcast feed, your Soundcloud account, or upload and link manually

Post songs for purchase along with lyrics and artwork

Choose content sort order and header images

Organize your audio tracks into albums

NEWS AND EVENTS

News

Add news posts manually or import automatically via RSS feed, Twitter, or Google News keywords

Include images, title, date and time, and HTML story content

Select a layout style, set a background image, and categorize your content* (included in Premium package)

Events 

Import your event schedules from Artistdata, Bandsintown, Songkick, Plancast, Ticketmob, Eventbrite, and Ticketmaster, or add them manually

Allow users to RSVP for events, add to their calendar, see who else is going, and post photos of the event

Choose to display your events in the layout that best suits your content (Live Shows vs. Sessions/Workshops) along with uploading a background image

PHOTOS AND PHOTO CARDS

Photos

Upload photos directly or link to an existing feed

Include Instagram usernames or hashtags

Organize photos by category

Photocards

Create custom graphical frames highlighting your brand

Users can take photos “inside” of these frames using their phone’s camera

Users can post to a shared gallery and share their Photocards on social media

All incoming PhotoCards can be moderated in your CMS

Can’t decide which app making platform to choose? 

Download our comparison sheet now!

Platforms supported

iPhone, iPod touch (4th, 5th, 6th, and 7th generations), iPad

Most modern Android smartphones

Pricing

Core plan starts $49 per month billed annually.

Pro Plan: Call MobileRoadie for a quote

Analytics

Accessed in the CMS (Content Management System)

Beautifully formatted & easy to understand

Updated daily

Easily exported into CSV format

All graphs zoomable

Automated weekly reports

Moderation

Moderate conversations and posts in your Content Management System

Every user comment and photo posted in your app is viewable in a list, allowing you to filter flagged items, remove content, or ban users

We automatically censor bad language in your app so that it is safe for the App Store

Posts flagged by two or more users will be hidden until the administrator can review

Publishing

Mobile Roadie Client Services will handle app store submissions for Android and iOS

Mobile Roadie Client Services will be responsible for app resubmits and platform updates

Marketing

TOOLS

Popup promos, rewards, social unlock, app banners, polling.

PROXIMITY MARKETING

Instant notification

Send push notifications that link to deals and news

Set your notifications to release at a specific time or on a specific day

Check out notification analytics to review recipients and engagement

Geofencing

Create experiences and offer deals for users based on their specific locations and movements

Trigger alerts based on proximity to landmarks, addresses, and locations

Engage in-store traffic on specific dates

Beacons

Activate beacons that trigger marketing experiences and deals for users based on their specific locations and movements

Engage in-store traffic in specific departments or on specific dates

Build your beacon marketing campaign as a turnkey solution

Monetization

Sponsorship features can include

Pre-roll video, Admob banner ads, Sponsored home page, Sponsored sections, Sponsored splash screen, Pop-up promotions with analytics, Home gallery images with analytics, Sponsor-branded Photocards

Drive Purchases

In-app purchasing, Paywall, Connect directly to any E-commerce store

Service

Marketing services, App Store Submission, Enterprise Distribution, Custom apps by Intellectsoft, API Access, SDK Integration

If you want to know more, visit MobileRoadie.

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